Privacy-Policy
The creator of this Privacy Policy ensures a steady commitment to your privacy regarding the protection of your invaluable information that you may share across this Website.
We are committed to protecting your privacy and ensuring the security of any personal information you share on this website. This policy outlines how we collect, use, and disclose your data while providing seamless access to our services.
Scope of This Policy
This privacy policy applies to personal information collected in the form of:
Website Visitors – Individuals who browse or interact with our website.
Users – Individuals who purchase products through our website.
Information We Collect
We prioritize your online privacy and take appropriate measures to manage and safeguard your personal information. The data we may collect includes:
Personal Identifiable Information – Name, age, and address
Contact Details – Email address and mobile number
Account Information – Username, password, and purchase history
Social Media Profiles – Only if linked to your website account
Tracking & Device Data – Information such as your IP address, device ID, browser type, referral URLs, browsing activity, and other details related to your interaction with our website
Website Usage Data – Frequency of visits, pages accessed, features used, account activity, device types, and geographic location
This policy also extends to data collected from non-registered users, including browsing activity, pages viewed, and related analytics.
How We Collect Personal Information
We collect and use personal information solely for the specified purposes, within the scope of your consent or as required by law. Your data will only be retained for as long as necessary to fulfil those purposes. All information is gathered through lawful and transparent means, with your knowledge and consent.
To ensure accuracy and relevance, personal data must be complete, up-to-date, and aligned with its intended use.
We collect personal information through three main channels:
- Direct Input from You – When you interact with our website, we may ask you to provide details such as your name, email address, and phone number. This may happen when you create an account, update your preferences, contact customer support, respond to surveys, or submit forms.
- Automatic Data Collection – Certain information is gathered automatically as you use our website. This includes your IP address, device, and browser type, referring web pages, site navigation patterns, duration of visits, and unique device identifiers.
- Third-Party Sources – We may receive data from external sources, such as when you sign up using a third-party service or complete transactions through our payment processor.
How We Use Your Information:
Personally Identifiable Information
We use your personal information to provide and enhance our services, including account registration, management, and overall website functionality. Additionally, we may process this data to ensure compliance with our Terms of Use by monitoring for potential violations and maintaining a secure and user-friendly environment.
Contact Information
Your contact details may be used to send personalized offers based on your preferences and past interactions. We may also analyse this information internally to improve our services. However, if you choose to withdraw your consent, we will promptly delete your contact details upon receiving an email request at customercare@provogue.com
Account Details
We use your account information to personalize your experience, such as adapting content to your language preferences or displaying relevant date and time settings. Additionally, cookies and similar technologies help remember your recently accessed content and optimize your browsing experience.
We also analyse account data to understand how users interact with our website, evaluate its performance, and develop new features. This process typically relies on anonymous, pseudonymized, or aggregated data that does not directly identify users. For example, if we notice a popular feature among paid users, we may consider expanding its functionality.
External Links on Our Website
Our website may contain links to external websites or third-party resources. We do not have control over the content or availability of these external sites. By clicking on such links, you acknowledge that we are not responsible for their content, policies, or any losses incurred due to your reliance on them. These third-party websites may have separate privacy policies governing how they collect and manage personal data, which we recommend reviewing before engaging with them.
Cookies
Cookies are small data files stored on your device that enhance your browsing experience. By continuing to use our website, you consent to our use of cookies. You can manage cookie preferences through your browser settings, but disabling them may impact website functionality.
We use different types of cookies, including;
- Strictly Necessary Cookies – Essential for website operation, such as enabling secure login and shopping cart functionality.
- Analytical/Performance Cookies – Help us analyse visitor interactions to improve website usability.
- Functionality Cookies – Allow us to recognize returning users, personalize content, and remember preferences like language and region.
- Targeting Cookies – Track visited pages and clicked links to deliver more relevant advertising. We may also share this data with third parties for advertising purposes.
Third-party services, including advertising networks and web analytics providers, may also use cookies. While we do not control these cookies, they typically fall under analytical or targeting categories. If you wish to block cookies, you can do so via your browser settings, but this may restrict access to some website features.
Your Rights
You have the following rights regarding your personal data:
- Access – Request a copy of your data held by us.
- Correction – Request updates to inaccurate or outdated information.
- Withdrawal of Consent – Revoke your consent to data processing at any time.
- Objection – Challenge the processing of your personal information.
- Complaint – File a complaint with a relevant supervisory authority.
Compliance
This document serves as an electronic record under the Indian Information Technology Act, 2000, and its subsequent amendments. It complies with provisions related to electronic records across various statutes, as amended by the Information Technology Act. Being system-generated, it does not require physical or digital signatures.
This document is published in accordance with:
- Rule 3(1) of the Indian Information Technology (Intermediaries Guidelines) Rules, 2011.
- Rule 4 of the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
- The Digital Data Protection Act, 2023.
Confidentiality
Our website may contain confidential information, and you agree not to disclose such details without our prior written consent. We treat your personal information as confidential and will not share, sell, or rent it to third parties unless required by law. Emails from us will only pertain to our services, and you may opt out of receiving communications at any time.
Third-Party Information Collection
This Privacy Policy governs how we collect and use your information. However, if you share your details with third parties—whether via our website or external platforms—their policies will apply. Third-party advertisers follow their own privacy policies, and we encourage you to review them before sharing personal data.
Disclosure of Your Information
We may disclose your personal information in the following instances:
- Within Our Organization & Subcontractors: Your data may be shared with our corporate affiliates, personnel, or subcontractors when necessary for operational purposes. This is done either under contractual obligations or for legitimate business interests.
- Legal Compliance: If required by law, we may share your information with government authorities or law enforcement for legal proceedings, fraud prevention, or protecting our rights.
- Mergers & Acquisitions: If our business undergoes a merger, acquisition, or sale, your data may be shared as part of the transaction. This is done while ensuring that your interests are not adversely affected.
- Enforcement of Terms & Security: We may disclose your information to enforce our agreements, investigate breaches, or protect the rights and safety of our users, employees, and business.
- Service Providers & Partners: Certain suppliers or service providers may receive your data to assist in business operations. This includes hosting services, payment processors, or advertising platforms.
- Third-Party Links & Services: Our website may feature third-party integrations, apps, or links. These entities operate under separate privacy policies, and we are not responsible for their practices.
We may also share personal data with third parties for tailored advertising and performance measurement.
Access, Review & Modification of Data
Users can review and update their submitted data through their account settings. We may retain past information in specific cases, such as dispute resolution or legal compliance. If you wish to correct or remove your details, you can request modifications via our platform.
Security Measures
We employ security measures to protect your data from unauthorized access, loss, or misuse. However, no system is entirely secure, and we cannot guarantee absolute protection against data breaches. Users are encouraged to adopt best practices, such as safeguarding account credentials and reporting suspicious activities to customercare@provogue.com.
Severability
If any provision of this Privacy Policy is deemed invalid, the remaining sections shall remain in full force and effect unless stated otherwise.
Policy Amendments
Our Privacy Policy may be updated periodically. The latest version will always be available on our website, and continued use of our services implies acceptance of any changes.
Consent Withdrawal & Data Requests
To withdraw consent, or request data deletion, please email customercare@provogue.com at any time.
