Our Legacy

Founded in 1997, Provogue is a fashion and lifestyle brand. Over the years, we have evolved to offer a comprehensive collection of men’s and women’s fashion apparel, accessories, luggage, and bags.

27

Years of Fashion

OUR VISION

To become India's most preferred brand for aspirational travellers.

OUR MISSION

To create a revolutionary lifestyle brand that caters to the aspirations of modern explorers by delivering exceptional quality and functionality at an affordable price point.

OUR VALUES

Innovation

Innovation

Fostering creativity, embracing change for better results.

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Customer Centeric

Customer-Centricity

Prioritizing customer satisfaction, exceptional service, and strong relationships.

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Empower

Empowerment

Empowering employees for impactful contributions.

Leadership Team

team

Nikhil Godika
Director

A Chartered Accountant, he brings a wealth of experience to Provogue, having served as CFO at Jaipur's MRS Group, where he played a pivotal role in group restructuring and value creation across diverse sectors. With a background at PwC M&A Tax for over half a decade, his expertise spans in finance, negotiations, and strategic analysis.

team

Vivek Chopra
Director

A graduate of Shri Ram College of Commerce, Delhi, and an IIM-Indore PGDM holder, he brings 15 years of experience in CXO and consulting roles, notably as Phab's CEO and Havmor Ice Cream's COO, has led impactful business transformations and strategic exits. His expertise, honed at Accenture Strategy, blends long-term strategy with operational finesse.